Overview
The Associate Fellows Marketing Manager supports the implementation of trainee pathways for physicians in training, coordinates ongoing engagement at medical society and Medical Education meetings, and assists with the transition of graduating trainees to field-based sales representatives to ensure continuity of engagement and support.
This role supports the Fellows Marketing Manager in executing and coordinating marketing initiatives for vascular fellows and integrated residents. Collaboration spans fellows, integrated residents, program directors, Penumbra speakers, the field-based sales force, medical societies, and the Medical Education team.
What You'll Work On
- Support implementation of strategies and plans for targeted physicians in training engagement programs designed to introduce trainees to Penumbra as a company, its technologies, and medical education events.
- Support strategies and execute programs to encourage, improve, and maintain engagement with academic institutions responsible for producing fellows.
- Maintain a clear understanding of the three primary specialties and training objectives, procedural focuses, and institutional preferences as they relate to educational curriculum.
- Help maintain an organized trainee database including institution details and placement following graduation to ensure proper hand-offs at a local level; coordinate information and follow-up with sales as needed.
- Collaborate with the medical education team to help drive and execute fellows and physician customer medical education programming.
- Identify opportunities to develop physicians in training.
- Support downstream execution of fellows and integrated resident focused physician engagement initiatives.
- Serve as an expert in procedural knowledge, messaging, and collateral relevant to trainee engagement and physician customer programs.
- Stay current with clinical data related to the particular disease state and incorporate it into messaging.
- Support the vascular marketing team liaison to identify, organize, and help execute tradeshows, conferences, symposiums, hands-on and other meeting events.
- Utilize analytic methods to establish and evaluate all related activities, including analysis and recommendation of new opportunities, and adapt processes and strategies as necessary.
- Adhere to the Company's Quality Management System (QMS) as well as domestic and global quality system regulations, standards, and procedures.
- Understand relevant security, privacy, and compliance principles and adhere to applicable regulations, standards, and procedures.
- Ensure other members of the department follow the QMS, regulations, standards, and procedures.
- Perform other work-related duties as assigned.
What You Contribute
- Bachelor's degree with 5+ years of experience, or equivalent combination of education and experience.
- 3+ years of experience in a medical device field-based role and/or marketing.
- Knowledge of various training pathways for Vascular Surgery, Interventional Radiology, and Interventional Cardiology.
- Experience developing and executing strategic customer initiatives and growth plans.
- Sales, marketing, and/or market development experience.
- Strong team player who can incorporate input from others and generate consensus through inclusion.
- Ability to thrive in a fast-paced and dynamic team-based environment.
- Ability to speak up when important information or questions must be raised and act when issues must be addressed.
- Strong and creative thinker who is intellectually curious with sound decision-making capabilities.
- Good organizational skills and ability to meet tight deadlines in an environment of competing priorities.
- Ability to effectively prioritize responsibilities while working on diverse tasks and moving deadlines on cross-functional teams.
- Ability to develop strong relationships with customers, clinical teams, global marketing teams, and sales partners.
- Self-motivated individual able to bring new ideas to the team.
- Strong interpersonal communication and negotiation skills for a wide variety of audiences, including sales and marketing leadership.
- High degree of accuracy and attention to detail.
- Proficiency with MS Word, Excel, and PowerPoint.
Working Conditions
- General remote work environment.
- Willingness and ability to travel nationally 70% or more of the time, often requiring overnight stays.
- Ability to conduct company business outside of the typical Monday through Friday, 8:00am to 5:00pm work schedule.
Compensation
Annual Base Salary Range: $120,000 - $150,000. This range applies to high-cost labor markets; pay may differ in other regions. A competitive compensation package including benefits and equity program is offered, when applicable. Individual total compensation will vary based on qualifications, skill level, competencies, and work location.