Overview

Sony Europe is looking for a proactive, hands-on Marketing & Communications Specialist to join the Home Entertainment Brand & Product Communications team. This is a high-visibility role working directly with Sony's flagship product portfolio, driving multi-channel campaign execution, media agency coordination, and website optimisation across Europe.

This position is a Fixed Term Contract until March 2027, with the intention to convert to a permanent role or extend the contract from April 2027.

Media Strategy, Planning & Agency Management

• •Partner with external media agencies to manage end-to-end campaign timelines, media buys, and delivery tracking across European markets.
• •Assist in shaping and executing ATL and digital media campaigns, ensuring alignment with regional business objectives.
• •Write creative briefs for agency partners and designers; oversee asset adaptation to ensure media assets are optimised for target channels and delivered on schedule.
• •Co-lead campaign post-mortems with media agencies, analysing performance metrics to extract actionable insights for future media allocations.

Brand & Product Communications

• •Support the organisation and coordination of owned channel launch plans, whilst supporting the wider European go-to-market strategy.
• •Actively review campaign performance and market trends to pitch creative ideas and propose strategic adjustments directly to brand teams.
• •Monitor deadlines, identify bottlenecks, and proactively solve issues to keep launches on schedule alongside the Product Marketing Planner.
• •Facilitate smooth communication between Tokyo HQ, Sony Europe, and European markets; prepare and deliver clear presentations to align international teams on brand strategy.

Product Toolkit and Content Creation

• •Partner with the Product Marketing Planner to lead content creation and asset briefings for new model launches.
• •Lead creative briefs for owned channel teams, ensuring creative meets brand and product communication objectives across web, eCRM, and social content.
• •Own and optimise the translation workflow for European markets to ensure local relevance and best-in-class execution.
• •Own the process of retrieving and organising central assets from Tokyo HQ, keeping the EU Brand & Product Communications team updated.
• •Maintain and optimise the asset-sharing platform (Aprimo) to improve how regional markets access and download assets.
• •Champion ad-hoc projects, taking ownership of the creative briefing and execution process whilst ensuring project deliverables meet brand objectives.

Website Optimisation

• •Lead end-to-end website update projects for product launches; drive layout and content decisions to deliver first-class webpage execution, ensuring cross-functional teams deliver on time.
• •Utilise Adobe dashboards and collaborate with internal teams to optimise web content and drive traffic for the Home Entertainment portfolio.
• •Oversee and update content across key digital touchpoints including Sony Europe owned pages, Flixmedia (retail syndication), and Amazon A+ content.
• •Partner with the Product Marketing Planner to secure and optimise high-quality assets that boost website traffic and conversion.
• •Coordinate with Web and Direct to Consumer teams to secure homepage space for Home Entertainment products, aligning activations with wider campaigns.

Location and Working Environment

Based at the Weybridge office with a hybrid and flexible working policy. The office includes an onsite canteen, barista-style coffee shop, gym with classes, staff car park with electric charging points, secure bike storage, and a shuttle bus service between the train station and office.

Life at Sony

• •Competitive salaries and benefits using established benchmarking.
• •Healthy work-life balance supported by hybrid and flexible working policies.
• •Recognition platform to celebrate colleagues making a real difference.
• •Access to wellbeing services and platforms.
• •Volunteering days allowance.
• •Learning and personal development programs.
• •International mobility opportunities across 28 European countries.

Equal Opportunity

Sony Europe is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment regardless of race, colour, religion, gender, citizenship, ancestry, age, physical or mental disability, sexual orientation, gender identity, medical condition, or any other protected characteristics. Reasonable accommodation is available for qualified individuals with disabilities in the application process.