Overview

Skydance Games, a division of Paramount, is building the future of franchise-driven interactive entertainment. As part of a global storytelling company defined by iconic worlds and multigenerational fandom, we see gaming as one of the most powerful ways stories come to life and evolve alongside the audiences who love them.

Through creativity, collaboration, and trust, we empower our teams to push boundaries and turn bold ideas into experiences that resonate with fans around the world.

Responsibilities

• •Lead the strategy and execution of all tactics, social media opportunities and events tied to game launches.
• •Lead creation of social content from concept through delivery and publishing, ensuring content adheres to all brand and IP requirements and supports growth for title and brand.
• •Develop and pitch social-first content series that grow and sustain a fan-first audience, turning ideas into engaging, platform-native executions.
• •Work with all internal and external partners to ensure social and community beats and activations are aligned and executed between necessary parties.
• •Manage all publishing and community engagement across all social media channels including TikTok, Instagram, Facebook, X, YouTube and Threads.
• •Collaborate proactively with teams managing creator activations to ensure correct amplification of the title's messaging and brand pillars via influencer content.
• •Establish and monitor key performance indicators across social platforms, using data-driven analysis to improve engagement, reach, and conversion rates.
• •Keep up to date on industry best practices and provide recommendations for internal strategies. Be the driver for new platform experimentation and adoption.

Requirements

• •5+ years of relevant work experience related to video game marketing.
• •Track record of launching a minimum of 1 shipped AAA title for the US market.
• •Strong understanding of the current video games landscape and modern social marketing tactics.
• •Strong spoken and written communication skills for partner, media, and business audiences.
• •Affinity for pop culture, legendary brands in television and film.
• •Experience working with global partners to build and execute social strategies, manage internal and partner stakeholders, and navigate layered approval processes.
• •Intermediate skills in Photoshop, Premiere, Sprinklr, and TalkWalker.
• •Great interpersonal communication skills, able to help others and ask for help when needed.
• •Experience working with both creative minds and corporate entities.
• •Self-starter and strong team player who can work independently and responsibly.
• •Experience managing and working closely with agencies.