Local SEO experienceGoogle Business Profile / MapsLocal keyword researchLocal rank trackingOn-page SEO optimizationNAP / citation managementSEO & analytics toolsAI Search / GEO / AEOFluent EnglishLoom video submissionHome services industry experienceIndependent / remote work
Job Description
This is a Local SEO Specialist position seeking a hands-on professional with proven experience improving local business visibility on Google Search and Google Maps. The role involves optimizing Google Business Profiles, conducting keyword research, managing local citations, implementing on-page SEO strategies, and working with AI search optimization. The position is remote, flexible (part-time or full-time), and open worldwide. Candidates must submit a 2-3 minute Loom video demonstrating a successful Local SEO case study as part of the application process.
Overview
We are looking for a Local SEO Specialist with hands-on, proven experience improving the visibility and rankings of local businesses on Google. What matters most is practical Local SEO expertise, strong execution, and the ability to demonstrate real results — more than seniority, location, or a specific employment arrangement.
The ideal candidate understands how to improve a local business's presence across Google Search and Google Maps, can work independently, and knows how to turn SEO data into actionable strategies.
What You'll Do
•Optimize and manage Google Business Profiles (Google Maps).
•Conduct local keyword research and competitor analysis.
•Analyze local rankings and identify opportunities for improvement.
•Set up and manage local rank tracking.
•Implement on-page and local SEO optimizations.
•Manage local citations and ensure NAP (Name, Address, Phone) consistency.
•Analyze SEO performance using relevant SEO and analytics tools.
•Identify technical and content-related opportunities to improve local visibility.
•Work on AI Search Optimization / Generative Engine Optimization (GEO / AEO) strategies.
•Follow established processes while identifying opportunities to improve them.
•Work independently and communicate progress, findings, and recommendations clearly.
What We're Looking For
•Hands-on Local SEO experience is essential.
•Practical experience with Google Business Profile and Google Maps.
•Local keyword research and competitor analysis.
•Local rankings and rank tracking.
•On-page SEO and local SEO optimization.
•Local citations and NAP consistency management.
•Proficiency with SEO and analytics tools.
•Experience with AI Search Optimization / GEO / AEO.
•Ability to work independently and follow established processes.
•Fluent English (written and spoken) is a mandatory requirement.
Nice to Have
•Experience working with home service businesses such as roofing, plumbing, HVAC, electrical, landscaping, construction, or other local home service verticals.
Work Arrangement
•Location: Worldwide — fully remote.
•Availability: Part-time or full-time.
•Engagement: Hourly, project-based, freelance, or ongoing.
Application Requirement: Loom Video
Serious candidates must submit a 2–3 minute Loom video in English explaining one successful Local SEO case study they personally worked on. The video should cover:
•What was the client or business?
•What was the SEO problem or goal?
•What did you personally do?
•Which Local SEO strategies and tools did you use?
•What results did you achieve?
The video is used to evaluate actual knowledge, communication skills, strategic thinking, and hands-on experience.
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