3+ years performance / DTC designAdobe PhotoshopFigmaMeta & Google ad specsHigh-converting paid social portfolioAI image generation toolsStatic & motion ad formatsHigh-volume daily outputHealth / supplement / CPG backgroundMotion graphics / light video editingMiro & AsanaNano Banana / Higgsfield
Job Description
This is a direct-response graphic designer role for a high-growth US DTC health and supplement brand. The position involves creating high-converting performance-first visual assets for Meta, Google, TikTok, and CTV at high volume (1-3 finished concepts daily). The designer will work alongside Creative Strategists, integrate AI tools into workflows, manage asset specifications, and contribute to major product launches and retail expansion initiatives.
Overview
Paired is a global staffing and recruiting agency hiring a Direct-Response Graphic Designer for a high-growth US DTC brand in the health, supplement, and CPG space. This is a dedicated production seat inside a fast-paced performance creative machine, not a brand support or maintenance role.
The role is 100% remote with a pay range of $2,400 to $2,600 USD per month based on experience.
Role
You will be responsible for creating high-converting, performance-first visual assets across Meta, Google, TikTok, and CTV. Working closely alongside Creative Strategists, you will turn strategic briefs into high-performing ads and take visual ownership over major upcoming scale initiatives, including a single-nutrient product line launch and aggressive 2026 retail and Amazon expansions.
Day to Day Responsibilities
High-Volume Execution
•Produce 1 to 3 finished static ad set concepts daily from brief to delivery for Meta, Google, and other key performance channels.
Placement and Spec Adaptation
•Resize and adapt visual assets into precise Meta and Google ad specifications across all required placements, formats, and aspect ratios.
AI Tool Integration
•Generate and seamlessly integrate AI product imagery using tools such as ChatGPT, Gemini, Nano Banana, and Higgsfield directly into your daily design workflow.
Performance-First Design
•Build layouts focused strictly on conversion, featuring strong visual hierarchy, clear hooks, compelling visual flow, and high-impact CTAs.
Creative Collaboration
•Partner directly with Creative Strategists on concept execution.
•Proactively flag ideas that could improve ad performance.
•Take direct feedback constructively and iterate rapidly.
Asset and Workflow Management
•Manage design revisions within the team project management platform.
•Deliver clean, perfectly organized, export-ready files on a daily basis.
Upcoming Projects
•Scaling paid social and growth creative output across Meta, Google, TikTok, and CTV during an aggressive growth phase.
•Leading graphic production for an upcoming single-nutrient product line launch.
•Designing high-impact creative to support major 2026 expansion plans across retail and Amazon.
•Collaborating with an expanding performance team including dedicated Video Editors and Creative Strategists.
Requirements
•3 or more years of experience as a graphic designer specializing in performance marketing or direct-to-consumer brands.
•Strong portfolio demonstrating high-converting paid social statics across Meta and Google placements.
•Expert-level proficiency in Adobe Photoshop and Figma.
•Hands-on mastery of resizing, reformatting, and tailoring creative for Meta and Google spec requirements.
•Broad experience designing across both static and motion ad formats.
•Genuine fluency with AI image generation tools embedded directly into daily workflow.
•Sharp instincts for layout, typography, and visual hierarchy within a performance design context.
•Ability to produce at high volume without dropping quality while applying feedback quickly.
Bonus Points
•Experience with motion graphics or light video editing.
•Proficiency with collaborative and task management tools like Miro and Asana.
•Experience with specialized AI visual platforms such as Nano Banana, Higgsfield, and Gemini.
•Background designing for health, wellness, supplement, or CPG brands.
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