Overview

Southern New Hampshire University is a team of innovators and individuals who believe in progress with purpose. Since 1932, our people-centered strategy has defined us and helped us grow a team that now serves over 180,000 learners worldwide. Our mission to transform lives is made possible by talented people who bring diverse industry experience, backgrounds, and skills to the university.

The Opportunity

The Market Research and Insights Analyst uses research and analysis to help university leaders understand what is changing in higher education, why it matters, and what we should pay attention to next. As part of the Marketing Insights and Analytics team, you will explore internal and external data, secondary research, competitive intelligence, and market signals to uncover meaningful trends and emerging questions.

Working closely with the Director of Marketing Insights and Analytics, you will turn complex information into clear points of view, compelling visualizations, and executive-ready presentations. This role is well suited to someone who enjoys following evidence, discovering unexpected patterns, asking why, and communicating the story behind the data rather than simply producing reports.

This is a remote position available to residents of select U.S. states.

What You'll Do

Market Research

• •Investigate latest trends, competitive developments, learner behavior, program demand, and other topics shaping U.S. higher education.
• •Monitor and review industry literature and research publications, and maintain a system to curate publications, competitive intelligence, and internal research and reports.
• •Create landscape summaries of topics relevant to higher education and update with new data and insights on an ongoing basis.
• •Use third-party platforms and public datasets to investigate markets, programs, populations, competitors, and opportunities.
• •Partner with Product Marketing and other teams to investigate new programs, markets, audiences, and strategic questions, including providing data support for program portfolio reviews and new program proposals.
• •Conduct deep-dive ad hoc research on market and competitive trends.

Analysis and Insights Development

• •Build, maintain, and update data models and reports of external data sources such as IPEDS, using tools such as Microsoft Fabric and PowerBI.
• •Use existing data models and reports to monitor and summarize internal performance trends across products, segments, and demographics.
• •Enhance reports and dashboards according to feedback, insights, and institutional goals.
• •Actively seek opportunities to improve and anticipate feedback on analytic projects and tools.
• •Present analysis findings to diverse audiences in multiple formats.
• •Use project management software to keep track of multiple priorities and projects.
• •Other duties and responsibilities as assigned.

Compensation

The annual pay range for this position is $64,283 to $102,872. The target hiring range is $71,033 to $96,103. Actual offer will be based on skills, qualifications, experience, and internal equity.

Benefits

• •High-quality, low-deductible medical insurance
• •Low to no-cost dental and vision plans
• •5 weeks of paid time off plus almost a dozen paid holidays
• •Employer-funded retirement
• •Free tuition program
• •Parental leave
• •Mental health and wellbeing resources