About Raisin

Raisin is the world's leading platform for savings and investment products. Founded in 2012, the FinTech connects consumers with banks in the EU, the UK and the US. This gives consumers better interest rates and banks a diversified form of refinancing. Our vision is to offer savings and investments without barriers and thus open up the global 160 trillion euro market.

Raisin currently employs more than 800 people from over 75 countries worldwide. Today, the platform holds over 80 billion euros in assets from more than one million investors which have accrued over 5 billion euros in returns.

Team

Embedded directly within our PPC team, this role drives customer acquisition across key online channels including SEA, Display, App campaigns, and Native Ads. Beyond core performance marketing, you will take full ownership of high-impact, cross-functional initiatives that bridge the Marketing department with broader company-wide teams.

Responsibilities

• •Lead, plan, and execute compelling performance marketing campaigns to increase conversion rates and enhance brand awareness in alignment with our targets.
• •Drive performance marketing channels to effectively support the complete consumer funnel, ensuring efficient CPA within allocated budgets, while identifying opportunities to scale further.
• •Leverage AI to further automate and optimise campaign management, embracing new opportunities coming up.
• •Develop strategies for existing channels and explore new opportunities for media testing to optimise lead quality.
• •Collaborate with Marketing leaders to oversee media planning, asset development, implementation, measurement, and reporting for Performance Marketing efforts.
• •Confidently present campaign strategies, results, and actionable insights to stakeholders at all levels of the business, up to executive leadership.

Your Profile

• •3 to 5+ years experience in performance marketing.
• •Proven track record of delivering impactful performance marketing strategies, campaigns, and optimisations, with the ideal candidate having worked in an agency setting.
• •Proven international experience.
• •Practical use of AI, specifically building gems or AI agents (absolute must).
• •Excellent knowledge of ad platforms and networks: Google (Search, Display, App and Performance Max), Microsoft Advertising (Search, MSAN), Apple Search Ads.
• •Good knowledge of other ad platforms and networks, including Social Ads (Meta, LinkedIn, Reddit) and Native Ads (Outbrain).
• •Strong analytical skills, with the ability to derive actionable insights from data and effectively communicate them to diverse stakeholders.
• •Demonstrated strategic thinking, translating quantitative and qualitative data into effective marketing strategies.
• •Solid understanding of customer segmentation and its application in media planning, buying, and campaign development.
• •Ability to thrive in a fast-paced, results-oriented environment and manage multiple projects effectively.
• •Exceptional organisational skills, attention to detail, and a sense of urgency and follow-through.
• •Excellent written and verbal communication skills.
• •A team player with the ability to work autonomously and take ownership.

Nice to Have

• •Additional technical experience with tracking technology (e.g., Google Tag Manager, Adjust or other marketing-related tools).
• •Familiarity with Google Looker as a business intelligence platform.

Benefits

• •Employee Development Budget of 2,000 euros and four full training days per year.
• •Flexible working hours, home office and 30 vacation days.
• •A company pension scheme supported with 20%.
• •Urban Sports Club membership subsidised with more than 20 euros per month.
• •Deutschland Ticket subsidised with 25 euros per month.
• •JobRad bike leasing with Raisin covering monthly insurance costs.
• •Snacks, daily fresh fruit and drinks provided at the office.
• •Relocation support may be available.