Overview

This position is listed on behalf of a partner company based in Germany. The role is a creative, hands-on opportunity for a social media professional passionate about photography, visual storytelling, and digital culture.

You will own social media strategy across Instagram, TikTok, and YouTube, helping shape the voice and presence of a globally recognized creative brand. The role combines strategic planning, content creation, performance analysis, and creator collaboration.

You will experiment with new formats, trends, and storytelling approaches to discover what resonates with audiences at scale. Your work will directly influence brand awareness, community engagement, and the growth of social channels.

Accountabilities

• •Develop and own the social media strategy, translating broader brand objectives into engaging, platform-specific content.
• •Define channel strategies for Instagram, TikTok, and YouTube, including content pillars, editorial calendars, formats, and publishing plans.
• •Identify emerging platform trends, content opportunities, and audience behaviors to keep the social strategy relevant and competitive.
• •Plan, create, edit, and publish high-quality social content aligned with a premium visual identity.
• •Produce short-form videos and other social-first creative assets designed to maximize engagement and audience growth.
• •Continuously improve creative quality by testing new concepts, formats, hooks, storytelling techniques, and visual approaches.
• •Establish performance metrics and reporting processes across social platforms.
• •Monitor content performance, analyze audience behavior, and translate data into actionable recommendations.
• •Run creative experiments and content tests to determine what drives the strongest engagement and growth.
• •Collaborate with photographers, ambassadors, and creators to develop campaigns and compelling community-driven stories.
• •Brief creators on campaigns and content requirements and help curate and repurpose user- and creator-generated content.
• •Manage the social media workflow independently, from ideation and planning through production, publication, analysis, and optimization.

Requirements

• •At least 2 years of experience managing social media for a brand.
• •Demonstrated experience growing Instagram, TikTok, and/or YouTube audiences organically.
• •Strong portfolio showcasing high-performing social media content and creative work.
• •Hands-on experience editing short-form video and producing social-first creative assets.
• •Excellent visual taste and a strong understanding of design, composition, and digital content principles.
• •Strong understanding of social media platforms, content formats, audience behavior, and platform algorithms.
• •Experience using analytics and performance data to evaluate and improve content strategies.
• •Ability to combine creative thinking with a data-driven and experimentation-focused mindset.
• •Comfortable working independently and taking ownership of projects from initial concept through publication.
• •Strong communication and collaboration skills, particularly when working with creators and cross-functional stakeholders.
• •A genuine interest in photography is a strong advantage, whether as a hobby or through professional experience.
• •Familiarity with photo editing tools such as Luminar, Lightroom, Photoshop, or similar software is a plus.

Benefits

• •Remote working opportunity with flexibility around how and where you work.
• •Full-time employment in a creative and collaborative environment.
• •Opportunity to contribute to award-winning photo editing products and a globally recognized visual brand.
• •Educational allowance to support ongoing professional development.
• •English and German language classes.
• •Medical insurance.
• •21 days of paid sick leave per year.
• •21 days of paid vacation per year.
• •Access to a supportive team of experienced professionals and creative colleagues.
• •Regular team-building and social activities.
• •Flexible work environment designed to support both productivity and personal wellbeing.