7+ years marketing / communicationsHealthcare industry experienceMulti-channel project managementVendor & agency coordinationDigital & web content managementDirect mail & print productionRegulated communicationsBudget managementMarket researchWritten & verbal communicationPerformance tracking & analyticsHigh school diploma / GED
Job Description
A healthcare company is seeking a Senior Marketing Coordinator to develop and execute marketing communications for provider and member engagement. The role involves managing projects across direct mail, digital channels, websites, and regulated communications. Responsibilities include coordinating with internal teams and external vendors, managing provider lists, tracking performance, supporting budgets, and ensuring compliance with regulatory requirements. The position requires 7+ years of marketing/communications experience and strong organizational and project management skills.
Overview
This position is listed on behalf of a partner company in the healthcare sector. The Senior Marketing Coordinator leads the development and execution of marketing communications that support provider and member engagement across multiple products and services.
The role combines strategic planning, hands-on coordination, content development, vendor management, and performance tracking. You will collaborate with internal teams, external agencies, printers, and creative partners to deliver high-quality materials on schedule.
Responsibilities
•Develop, coordinate, and oversee marketing communication plans and projects for provider and member audiences, including direct mail, websites, portals, member materials, educational content, newsletters, letters, and electronic communications.
•Establish project tracking and accountability methods, monitor progress and outcomes, and use performance insights to guide future communication strategies.
•Coordinate the production of marketing and communications materials with internal teams, print operations, graphic designers, photographers, external agencies, printers, mail houses, and other vendors.
•Lead Provider List production across lines of business, coordinating internal stakeholders and external vendors to ensure accurate data, quality standards, and on-time delivery.
•Support internal communications by preparing relevant information and content for appropriate communication channels.
•Maintain and update assigned sections of internal and external websites and contribute to the development of digital marketing communications.
•Coordinate market research initiatives as needed to inform marketing plans and evaluate program effectiveness.
•Manage project budgets in partnership with leadership, monitor expenditures, and support delivery within established financial targets.
•Implement and distribute regulated provider and member communications while ensuring materials meet applicable requirements and organizational standards.
•Participate in project implementation teams, quality workgroups, and cross-functional initiatives focused on improving communication processes and outcomes.
•Serve as a resource during regulatory audits and help ensure documentation and communication practices are prepared to meet audit requirements.
•Develop effective communication processes within the team, tailor messaging to different audiences, and maintain clear collaboration with management and business partners.
Requirements
•High school diploma or GED required; relevant professional experience may be considered in combination with education.
•At least 7 years of relevant marketing, communications, healthcare, or related experience.
•Demonstrated experience managing marketing tasks and activities across multiple projects, channels, and stakeholders.
•Strong project coordination and organizational skills, with the ability to manage competing priorities, meet deadlines, and maintain accurate project tracking.
•Excellent written and verbal communication skills, with the ability to adapt messaging to different audiences.
•Experience coordinating external vendors and creative or production partners such as printers, agencies, graphic artists, photographers, and mail houses.
•Strong analytical and evaluation skills, with the ability to assess project performance and use findings to improve future initiatives.
•Experience supporting budgets, market research, regulated communications, websites, member materials, or provider-facing communications is highly valuable.
•Ability to collaborate effectively with management, internal teams, external partners, and diverse stakeholder groups.
•Strong attention to detail and accountability for accuracy, quality, and timely delivery.
•Willingness and ability to travel when required.
Benefits
•Work-from-home position based in Pennsylvania.
•Full-time schedule of 40 hours per week, primarily during daytime hours.
•Healthcare benefits available from day one for eligible full-time and part-time employees.
•Medical, dental, and vision coverage.
•Benefits supporting domestic partners.
•Collaborative, collegial, and team-oriented work environment.
•Opportunities to contribute to meaningful healthcare communications and initiatives that support patients, members, providers, and communities.
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