Vertical or market growth ownershipInternational or multi-market scalingEducation sector experience (K-12 / higher ed)Activation, retention & habit formationCross-functional alignment & influenceGlobal playbook & systems designMarket prioritisation & sequencingSales & marketing integrationCoaching & developing country leadsGrassroots & government stakeholder navigation
Job Description
Canva is hiring an Education Growth Strategy and Systems Lead to establish and scale education as a global growth vertical. The role involves developing international education strategy, coordinating country education leads, shifting focus from training to activation and retention, prioritizing market opportunities across regions, and creating scalable global playbooks. The position requires experience in growth strategy, vertical scaling, and cross-functional leadership in education contexts.
Overview
Canva is looking for an Education Growth Strategy and Systems Lead to own the international education vertical and build the operating model that lifts education growth across every market. This role is based in Sydney or Melbourne, working alongside the International and Sales teams, with flexible and remote-friendly working options.
What You'll Be Doing
•Owning Education as a growth vertical internationally, setting the strategy for which markets to scale, in what order, and how
•Bringing country education leads together under one overarching international education strategy, acting as the connective tissue that doesn't yet exist
•Shifting focus from training to activation and retention, embedding Canva as core everyday workflow for teachers and students across markets
•Prioritising and sequencing market opportunities across regions (APAC, LATAM, EMEA and beyond) based on readiness, opportunity and impact
•Owning the integration between education marketing and education content, and designing the handoff into Education Sales
•Aligning Sales, Marketing, Product, Content and Partnerships around clear, measurable education growth outcomes across markets
•Turning local market learnings into a scalable global playbook, feeding what works in one market into the next
•Partnering with and coaching Country Education Leads and Country Managers to contextualise the central strategy for each market
About the Team
You'll join Canva's International supergroup, a distributed team of growth leaders, marketers and strategists expanding Canva's impact across key global markets. You'll work closely with the Head of International, Country Education Leads, Country Managers, and partners in Sales, Product, Marketing, Partnerships and Content.
Who You Are
•You've owned growth for a whole function, vertical (ideally Education) or market at scale, building the system rather than executing someone else's plan
•You've built or scaled a vertical, segment or market at an international or multi-market level and can articulate the growth levers behind it
•You think in activation, retention and habit formation, not just awareness or top-line sales
•You can move between global strategy and market prioritisation down to what lands in a single classroom
•You're credible across Education contexts (K-12 and higher ed), or can demonstrate you'll get there quickly
•You navigate grassroots environments (teachers, schools, communities) and strategic ones (partners, stakeholders, government) with equal ease
•You thrive in cross-functional environments and can influence without authority, including leaders who don't report to you
•You're curious, adaptable, and energised by shaping a vertical without a fully defined playbook
Benefits
•Equity packages
•Inclusive parental leave policy
•Annual Vibe and Thrive package to support wellbeing, social connection and office setup
•Flexible leave options
•Interviews conducted virtually
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