5+ years community managementSlack workspace managementCommunity moderation & safetyAnalytics & KPI reportingCross-functional collaborationMember onboarding & journey designStrong written & verbal communicationUp to 25% travelBachelor's degreeAI-powered community toolsSalesforce / Trailhead familiarityChange management / community migration
Job Description
Salesforce is seeking a Community Manager to own the end-to-end digital community experience for the Trailblazer Community on Slack. The role involves managing workspace experience, member onboarding, community moderation, launch coordination, analytics, and cross-functional collaboration. The position requires 5+ years of community management experience and involves up to 25% travel to support global community events.
About Salesforce
Salesforce is the #1 AI CRM, where humans with agents drive customer success together. We help companies across every industry blaze new trails and connect with customers in a whole new way. Our vibrant Trailblazer Community plays a crucial role in our success by fostering collaboration, knowledge sharing, and continuous learning across Salesforce's growing ecosystem.
About the Role
The Trailblazer Community Team is looking for a Community Manager to own the end-to-end digital community experience for the new unified Trailblazer Community on Slack.
This role sits at the intersection of community strategy, operations, and member experience. You'll be the program-side owner of our digital community — shaping how millions of Trailblazers connect, learn, and grow in the agentic AI era. From onboarding and channel strategy to moderation, analytics, and Dreamforce activations, you'll lead the day-to-day and long-term experience of one of Salesforce's most strategic community investments.
Key Responsibilities
Workspace Experience Ownership
•Own the end-to-end community member experience for the Trailblazer Community on Slack, from onboarding through ongoing engagement
•Serve as the program-side lead for workspace setup, channel architecture, and community guidelines
•Manage channel structure, descriptions, and topics in collaboration with product, engineering, and community stakeholders
•Partner with Community Group Leaders (CGLs) on channel management permissions, enablement, and ongoing community operations
•Partner with Salesforce, MuleSoft, and Tableau community teams to implement best practices for Slack Community operations
•Build and scale community programs that empower community members to lead and execute independently
Onboarding and Member Journey
•Own the community member onboarding experience — ensuring new members can quickly find value, connect with peers, and navigate the workspace
•Collaborate with product and engineering teams to translate user research into onboarding improvements
•Support the development and launch of in-Slack enablement resources, including canvases, workflows, and AI-powered guidance
Community Moderation and Safety
•Lead day-to-day moderation operations for the Trailblazer Community on Slack, including spam management, escalation paths, and member support
•Partner with Legal, Security, and product teams on workspace governance, Code of Conduct enforcement, and moderation tooling
•Monitor community health and surface trends to program and leadership teams
Launch and Activation
•Drive community-facing readiness for the September MVP launch — coordinating CGL enablement, stakeholder communications, and external comms
•Support the on-site engagement experience at Tier 1 events
Analytics and Reporting
•Track and report on key workspace KPIs: member growth, Monthly Active Users (MAU), onboarding completion, engagement rates, and CSAT
•Partner with engineering to build out analytics and reporting infrastructure as the workspace scales toward 200K+ members
•Monitor member sentiment and surface trending topics to program and product leads
Cross-Functional Collaboration
•Serve as the connective tissue between the community program team and product/engineering — translating stakeholder feedback into clear requirements
•Partner with PMM, Content, Marketing, and Creative teams on workspace-related campaigns, communications, and go-to-market activities
•Coordinate with the Bevy integration team on user group event management and regional hub strategy
Required Skills
•5+ years of experience in Community Manager or Community Marketing Manager roles
•Passionate about community-building and creating digital experiences that feel human
•Deep knowledge of Slack: workspace management, channel operations, and Slack-native tools (workflows, canvases, Slackbot)
•Strong written and verbal communication skills: comfortable drafting member-facing copy, stakeholder updates, and internal documentation
•Experience working with cross-functional teams to plan and execute community activities
•Strong organizational and analytical skills
•Ability to travel to support community events globally (up to 25% travel)
•BA/BS degree
Nice to Have
•Experience with AI-powered community tools or agent-based experiences (e.g., Agentforce, Slackbot)
•Familiarity with Salesforce products and/or Trailhead
•Experience managing community group leader or moderator programs
•Background in change management or community migration projects
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